Genentech is incredibly supportive of employee health and well-being. To support this ideal they partnered with B-cycle, a nation-wide bikeshare program, to provide free campus bikes. To highlight this new program we developed local trail maps which were installed on all local campus trails. We also developed key strategies on how to effectively co-brand the gRide and B-cycle programs and implemented these in the maps and other collateral created for the program.
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Charmed
Charmed was commissioned for the show Souvenir. A show rethinking the souvenir for locals. Charmed is a classic charm bracelet created for the San Francisco local with charms representing iconic neighborhood places.
Read MoreThe Shipyard
The Shipyard was a collaborative build space in Berkeley, California. Working with the director we created an overall print and online brand identity that reflected the industrial nature of the space. Responsible for print, social and online media creation and build out. WordPress based website.
Read MoreEscape from Berkeley
Escape from Berkeley (by any non-petroleum means necessary) was a road rally of alternatively powered vehicles. For the race promotion the client wanted a renegade, “Escape From New York” meets DIY culture feel. We conceived overall branding for both print and web, and created an accompanying PR campaign, which included two New York Times articles and inclusion on The Colbert Report. Responsible for print, social and online media creation and build out. WordPress based website.
Read MoreFountains at Tire Beach
Fountains at Tire Beach a collaboration with Felecia Carlise. Part of a series of videos referencing seminal seventies artworks.
Read MoreWedding Portraits Project
“The more we see each other, the more we love what we see.” – Edie Windsor As artists, Felecia Carlise and I used the Wedding Portrait as a frame to contextualize the political, social and emotional issues surrounding marriage. We asked Over 200 couples to participate in our project, Wedding Portraits. These were couples married in 2004 during the first few days same-sex marriages were made legal in San Francisco. We invited them to have formal […]
Read MoreWhat would power look like if it was art?
Original post August 7, 2009 in the Burning Man Jornal The Shipyard has been home, storage, or workspace for many Burning Man installations; Kiki Petit’s Eugiera, Nates Smiths first Fire Vortex, Ryon Gesink’s Eye Arch, Jim Mason’s Stockpuppets v2 and ICP, Jake Lyall’s Riot wheel, Borg 2, Liam McNamara’s Clocktower, Neverwas Haul, Lepidodgera by Rachel Norman, Mike Thielvoldt, Lira Filippini, and Jake Haskell. Currently, projects for this year’s Burning Man, FishBug and Gee-Gnome, are busily being completed. Non-Burning Man projects abounded here as well: Girlmark’s Jonny Appleseed processor, Kristie’s Flyer by Liam Mcnamara, Matt Synder, Peter Luka, Shannon O’Hare […]
Read MoreInterview with Rox Scapini
As an artist who has been creating work to display at the dust fest for well over a decade, I am fascinated by the process of playa art-making. You might not know this but it is truly a unique process that you will not find replicated in the Artworld (capital A artworld). My Black Rock City artmaking process has been something like this: initial inspiration happens; next, the evolution of the conceptual framework; followed by […]
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